NBA Europe asked Society46 for an app to gather their social media content
and bring it closer to their public just before their 2013 European Tour Games.
I wasn't part of the concept phase, but was responsible for all UX and UI designs.
First Wireframes
It was going to work one of those ways, but I decided to push if forward.
Playing with 4 sheets of paper, I came up with a new interface concept.
An Interface Experiment